"This is a career-making experience."

-Erik Molenaar

Apprentice 2017-2018

Successful applicants will be fun, honest and hardworking.
Most CR apprentices go on to careers in corporate PR, marketing, journalism or national non-profits — at least the ones that don’t die of exhaustion.

There’s no stuffy office decorum or office politics here. We focus on accomplishing the goals and objectives of our clients — period. It’s a fast-paced environment not recommended for folks with thin skin.

CR apprenticeships offer training from the firm’s two partners each day you work. A C&R apprentice will be trained to manage projects. You won’t be sitting around killing time here. 

MSU students after a C&R apprenticeship make $10,000 - $20,000 more than the average Comm. Arts grad

MSU students after a C&R apprenticeship make $10,000 - $20,000 more than the average Comm. Arts grad

This is not an internship, this is a long term PAID apprenticeship. Our apprenticeships are usually best suited for juniors or seniors.

How to Apply

To apply for one of our apprenticeships please email us with the following information:

Supply a link to samples of your work

Supply a link to samples of your work

List your previous work experience (both internships and jobs)

List your previous work experience (both internships and jobs)

Include a list of your references

Include a list of your references

Email a resume to

No cover letter needed.

Address resume to Gavin West

What do MSU Students Think About CR Marketing?

Positions Available

PR apprentices work on projects involving journalism, public relations, and marketing. They will write news releases, industrial magazine articles, and update databases. Most importantly, they’ll call other humans on the phone and motivate them to do things. Seriously, you have to be a compelling and engaging telephone caller. It’s no secret, millennials are shy about using phones…get over it and you’ll standout. Spoiler Alert: PR work is 90% desk work and 10% field work!

Apprentices at CR are exposed to journalism, public relations and marketing photography. They will photograph news events, take head-shots for news releases, and shoot locations for industrial magazines. All gigs are paid! This apprenticeship is for advanced photo-students. We teach technical skills; apprentices learn project management, how to shoot live events involving news makers, product display and other aspects of the “business-end” of photography. Most importantly CR photographers get published in magazines, brochures, and Internet-based news channels. Bonus — they also can use our amazing equipment and studio for their own projects!

This apprenticeship is for someone that is NOT an advanced level print or web designer. We teach you that stuff. It involves all aspects of web and graphic development and maintenance. Interns will add major projects and skills to their portfolios, such as the items shown on this website…Apprentices have built everything you see on the CR site. To be considered for this apprenticeship, applicants need to have completed some projects having used Photoshop, Illustrator and InDesign. They will also need to learn Adobe Muse using CR’s full supply of Adobe Creative Cloud products and tutorials. If you have a little experience using Abobe products learning MUSE will be EeeZee PeeZee.

Video Shooter/Editor Apprenticeship
Apprentices work out of our office and studio in East Lansing. The go on location shoots for corporate videos, documentaries and news reports. Videographers must have samples of shooting and editing in Adobe Premiere CC. This apprentice position requires shooting with our Cannon 70D cameras (the ones with facial recognition!)
In addition to CR Marketing we also have a small news division, so shooters also get experience working on Live Broadcast assignments. Learn more at: www.CRnews.Biz

This is What Our Video Apprentices Get To Do:
– Learn how to operate a 4K drone (we’ll pay for your FAA license)
– Use portable Bi-Color studio lights
– Learn how to edit at a pro-level, quickly
– Know how to use LAV and boom mics
– Learn how to capture audio tracks using our sound board and adobe audio tools.
– Most importantly you will learn project management from our project managers.

This Position is a bit more advanced and holds more responsibility. You’ll need to be a smart, cool person to be our State Federal / Municipal Public Policy & Regulation Research Associate. Wow..that’s a mouthful. You’ll work from home and our East Lansing office. This position reports to our partner JD Snyder our Policy Entrepreneur. The Research Associate will also work with our creative team members: web developer, writers etc.

3 Stages of CR Apprenticeship:

Stage 1

During the first four to six months you will learn the basics of the CR job. During this stage you’ll also be touring traditional advertising organizations including print, broadcast media, event marketing and promotional branding companies.

Stage 2

After a six month period you will start your CR Pro-Training. These includes attending seminars and Live On-line lectures by globally recognized marketing experts. These experts are leading experts in FB, LinkedIn and other social media platforms.

Stage 3

Three months before you graduate you will tour leading marketing firms and begin “informational interviews” which will lead to a major job offer or it will prepare you for job opportunities that you find. They will also be opportunities job shadow a former CR Apprentices who are working in Detroit, Chicago and Indy.

Apprentice Success Stories




How to Get an Amazing Job

Examples of Apprentice Work

White Txt SQ

Web page designed by C&R Marketing

509 N. Harrison Avenue East Lansing, Michigan 48823